Mar 28, 2024  
2021-2022 College Catalog 
    
2021-2022 College Catalog [ARCHIVED CATALOG]

DAR 103 - Introduction to Digital Video and Film Arts

3 Credits, 3 Contact Hours
3 lecture periods 0 lab periods

Overview of the theory and practice of the digital video and film arts industry. Includes various electronic media delivery systems, digital image, and target market and advertising.



Course Learning Outcomes
  1. Describe the various electronic media delivery systems.
  2. Describe the use of the digital image for artistic, social, and professional purposes.
  3. Discuss the role of market and advertising in creating and providing content.

Outline:
I. Various Electronic Media Delivery Systems

  1. Radio
  2. Television
  3. Cable
  4. Motion pictures
  5. Internet
  6. Emerging systems
  7. Game design

II. Digital Image

  1. Artistic considerations
  2. Social trends and impact
  3. Professional purposes
  4. Intellectual and artistic property rights

III. Target Market and Advertising

  1. Content as advertising
  2. Content as entertainment
  3. Analyzing the audience


Effective Term:
Full Academic Year 2017/18